Southwest Airlines’ secrets for success →
https://marco.org/2008/07/09/southwest-airlines-secrets-for-success
Excellent article about the smart management decisions that have enabled Southwest to succeed while everyone else keeps failing.
By some estimates, the country’s major carriers have consumed perhaps $100 billion in capital during the past decade, but Southwest Airlines continues to be profitable. It’s been in the black for 33 consecutive years and, last week, for the 127th consecutive quarter, it paid a modest dividend.
(found with Give Me Something To Read)