nortolano regarding this:
Guys, guys, guys. It’s a commercial about nothing.
I’ll admit I was confused to begin with. The first one was a minute and a half long, and felt like a theatrical trailer for the worst movie ever. The second one, being almost five minutes, feels more like the first chapter of the fucking DVD.
But then I jokingly told my girlfriend, “maybe it’s a commercial about nothing.” And I realized, that’s exactly what it is.
That would be a cute reference to Seinfeld, the self-described “show about nothing”. Except Seinfeld was funny, thoughtful, and well-written. I don’t see those qualities here.