We plan to continue to run Zappos the way we have always run Zappos — continuing to do what we believe is best for our brand, our culture, and our business. From a practical point of view, it will be as if we are switching out our current shareholders and board of directors for a new one, even though the technical legal structure may be different.
Wow. This is a pretty big deal if you like buying shoes on the internet.
I love Zappos. I wear the same pair of shoes every day, and when they wear out, I just order the same ones again.