George W. desperately needed his own Lex Luthor if he was to reinvent himself as Superman.
Rove and Bush realized that if they simply branded Bin Laden as the criminal thug that he was - the leader of an obscure Islamic mafia with fewer than 20,000 serious members - they wouldn’t have the super-villain they needed for George W. Bush to be seen as a super-hero. If Bush only authorized a police action, or cut a deal with Omar, he’d miss a golden opportunity to position himself as the Battle Commander of The War Against Evil Incarnate.
And so began the building of the mythos. Osama as evil genius. Osama as worldwide mastermind. Even Osama as the antichrist (as General Boykin reminded us so candidly).