Bullshit
Apple:
- This web app or social network we’re making is going to be great.
 - Our app-review rules are always in everyone’s best interests.
 - Nobody wants a [popular new product category that Apple doesn’t make yet].
 
Google:
- Android is open.
 - Don’t be evil.
 - We solicit all of your personal information and track everything you do to make things better for you.
 
Facebook:
- Our users want to interact with brands.
 - We value your privacy.
 - We’re not tracking you when you’re logged out.
 
Everyone has their bullshit. You can simply decide whose you’re willing to tolerate.