Shawn Blanc’s Kindle affiliate-link ratio →
Where Marco sees a huge lean towards the Kindle 4 (the device that he recommended), I see a huge lean towards the Kindle Touch (the device that I recommended). But we are both seeing that the Fire is a poor seller comparatively.
Shawn confirmed my suspicion that my Kindle affiliate sales numbers are more due to the context they’re in, and my recommendations around them, than any bigger indicator of Amazon’s total sales.
Also worth noting: My Kindle Fire review didn’t contain an affiliate link to purchase it. It didn’t seem right to say I wouldn’t recommend that people buy the Fire and then offer them a link to buy it.1
I think the most interesting general-purpose takeaways from my data yesterday were:
- 55% of buyers from my links choose the “Special Offers” ad-discounted Kindles.
- Many people follow recommendations made in online reviews — we are making a difference.
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I have Fire affiliate links on Instapaper’s Extras and Kindle Settings pages, since I list every model there. ↩︎